In station SEO can be said to be a very popular industry at present. In order to improve the competitiveness of enterprises, many enterprises not only devote themselves to the delivery of physical advertising, but also spend more energy and time on the optimization of station SEO, which is much higher than the cost performance of physical advertising in terms of investment and return. However, if you want to do a good job in station SEO optimization, lucky chain prompts that you must pay attention to these points.
1、 Website opening speed is the prerequisite for success
For many tourists, the first thing to enter the website is the opening speed of the website. If the website opens slowly or is in the process of buffering for a long time, I believe no tourist is willing to browse too much on the website. We should know that today's society is a fast-paced society, and everyone pays attention to efficiency when engaging in work and life related events. Therefore, before SEO optimization in the station, the purchase of website domain names and background related code editors must put the speed of website opening in the top priority, so as to give visitors a good initial impression.
Several key points of website SEO optimization (Figure 1)
2、 The overall design style of the website determines the positioning of the enterprise
In the process of website design, many staff engaged in website optimization always ignore the design of the overall style of the website. From the perspective of a tourist, the initial impression given by the website to the tourist at the moment of entering the website will be directly affected by the overall design style of the website, which can leave a professional, atmospheric The direct impact of fashion feeling is that customers' impression of the enterprise will also be affected by the style conveyed by the website. Therefore, if necessary, do not use those free website templates on the Internet. The best choice is to choose a website construction company to customize the website style for the enterprise.
3、 Too many pop-up ads can not play a role in promotion
In order to achieve the goal of website sales, many website optimization personnel will always add some pop-up windows and floating windows in the process of website design. However, too many pop-up windows and floating windows and advertising spaces will not improve the product sales of the enterprise, but will make customers resent it and leave the website. The so-called "more haste, less speed". In the process of SEO optimization in the station, this problem must be avoided. Too many advertising spaces will not bring positive effects, but will also affect the user experience, unable to be captured by crawling spiders, and reduce the website weight and ranking.
4、 Clarify the purpose behind keywords and optimize them accurately
In fact, most of the staff engaged in SEO optimization will focus on the overall design of the website, the creation of website content, keyword formulation and other common problems. In fact, there is another point that will be ignored by many people, that is to clarify the purpose behind the keywords and achieve optimization. In short, when a customer searches for a keyword, what he needs is the problem-solving direction driven by the keyword, rather than creating new problems for the customer around the keyword. In short, when a customer searches for wedding photos, he may be interested in the process of shooting wedding photos and related precautions, but more importantly, he will want to know where to choose the wedding photo studio he wants, This is what all of us who are engaged in SEO optimization need to achieve.
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