About the path optimization of website URL, I didn't intend to share it with you by writing articles, because this is a relatively basic knowledge, but most friends let me diagnose the website, which has such problems. It's not difficult to see that many SEO friends have problems on the basis of this.
Especially in the early stage of the website online, Jinan network optimization thinks: the path optimization of website URL is the top priority, which is related to the ranking of the later website. Let's learn more about the importance of the path optimization of website URL for SEO optimization.
The importance of website URL path optimization for SEO optimization
Let's talk about the consequences of not doing a good job in URL path optimization. Unreasonable ULR path setting will lead to search engine spiders' difficulty in grasping. Some friends even modify the path in the later stage, which will cause a large number of dead links. Before, the author made a decoration website, which was well done in the early stage. Only because the URL path was too long, the website was optimized and modified As a whole, I have not seen the shadow of a ranking, among which there are most dead links;
So the URL path is not optimized several cases, let's first understand it, see if you have won.
1. Modify the URL path after the website goes online: as mentioned above, once the search engine grabs the URL path after the website goes online, do not modify the URL path at will when there is a certain ranking, otherwise it will cause a large number of dead links, and the ranking will also vanish.
2. Dynamic URL path: the dynamic path is not inconsistent with the optimization, but compared with the static path, the search engine can capture it better. The dynamic URL path generally needs to do pseudo static processing to simplify the recognition degree of the path, but the URL path of some websites is just like Oracle, which is difficult to identify, and there is no primary and secondary level. If the website can use the static path, it is difficult to identify It's better to give priority. If not, it's better to do pseudo-static processing. I won't explain too much about pseudo-static processing here.
3. The dynamic URL path level is too long: if it is a static path, but sometimes many websites do not do a good job in simplifying and optimizing the path, resulting in a long string of paths copied, such as: http://www/xxxxx/xxxx/xxx.html , such a path belongs to the multi-level URL path, is not conducive to search engine spider capture, thus affecting the situation included, you might as well to see, the general included Whether the websites are relatively short.